Motivated digital marketing professional with hands-on experience in social media management, content creation, and basic SEO. Skilled at growing online engagement through consistent branding and data-informed strategies.
Work Experience
Empowering Creativity through
April, 2023 - Present
Wellness products
Digital Marketer
Responsible for creating and executing social media campaigns, managing social media platforms, providing analysis and reporting on social media activity, engaging with social media users, responding to queries and comments, analyzing social media metrics, creating and executing social media campaigns, providing monthly reports on social media activity and growth.
March, 2024 - March 2025
Salu Solutions Ltd
Digital Marketing Executive
Planned and executed social media strategy for Facebook, Instagram, X, & Tiktok, created content tailored for each platform, managed content calendar and social accounts, used Platform Analytics to monitor growth and audience behavior, collaborated with the marketing team to come up with marketing campaigns.
May, 2018 - March 2023
Coinario.com/Coolfinance.com
Finance/Crypto content writer
Developed content for blog posts, articles, and other digital platforms related to the cryptocurrency industry, collaborated with the editorial team to maintain content quality and consistency, utilized SEO best practices to optimize content, published content on websites and managed the content management system.
2016 - 2018
HOMECAREHUT
Web Content Writer, Virtual Assistant, Social Media Manager (Freelance role)
Crafted engaging and informative blog content, managed the entire content creation journey, shared and promoted blog content across social media platforms.
My Skills
Core competencies that drive my performance.
Social Media Strategy
IG92 %
FB95 %
X91 %
LinkedIn91 %
TikTok92 %
Content Marketing & Copywriting
Analytics
Google Analytics91 %
Search Console93 %
Graphic Tools
Canva95 %
Adobe Express91 %
CMS Platforms
WordPress90 %
A/B Testing
Google Ads & PPC Campaigns
Education
Empowering Creativity through
2011 - 2016
Bachelor of Sci in Applied Statistics
Technical university of Kenya
Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Languages
Core competencies that drive my performance.
Skills
EnglishFluent %
SwahiliFluent %
Hobbies & Interests
Beyond my professional work, I find joy in exploring creativity through hobbies like photography,
music, and travel — each inspiring fresh perspectives and ideas.
Playing basketballListening to musicSpending time in nature/outdoorsHiking